21 January 2019 Patience and persistence are the watchwords for successful council fostering recruitment campaigns not big budgets, says CAN’s Sales Director John-Paul Danon The cost of recruiting foster carers can be staggering. Going through an Independent Fostering Agency (IFA) can eat into local council budgets to the tune of around £30,000 per carer when […]
Posted 21 January 2019 Nothing should be off the table when local councils consider ideas for income generation to protect services, says CAN’s Managing Director Lloyd Clark There was a small ripple of disapproval in the media when it was reported before Christmas that Walsall Council had altered its advertising policy so the authority could […]
Posted 11 January 2019 CAN Sales Director John-Paul Danon thinks Monday night’s Channel 4 drama vastly overestimated the power of any form of marketing or advertising to fundamentally change minds. If you didn’t catch it earlier this week, Channel 4’s new drama Brexit: The Uncivil War starred Sherlock star Benedict Cumberbatch as Dominic Cummings – […]