Data

THE ONLY WAY IS ETHICS!

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Are the risks and ethical concerns around advertising on public sector websites troubling? “It’s all my fault! But I believe in using adtech for good.” John-Paul Danon While I was working in advertising sales at the Municipal Journal in the early 2010s, I read about wave after wave of funding cuts hitting local government. Eric […]

Data

COUNCILS ARE BIG PLAYERS IN LOCAL MEDIA

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And whether in print or digital, they should use publishing assets to support their business community, says CAN Managing Director Lloyd Clark The recent High Court ruling that saw the London borough councils of Hackney and Waltham Forest lose their rights to publish fortnightly council newspapers has been hailed in some quarters as a victory […]

Campaigns

SHARE WITH THE GROUP AND WE CAN ALL BE WINNERS

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Public sector comms folk could get over some common obstacles to success if they shared campaign creatives, suggests John-Paul Danon I love judging the Comms2point0 UnAwards – and hearing how the winners came up with their successful campaigns and initiatives at the subsequent UnAwards Winners’ Masterclass. Behind the winning entries there are inevitably stories of […]