Generating income from public sector websites
CAN generates income for public sector organisations across the UK through our Council Advertising Network. Around 50 local councils as well as dozens of tourism, job and transport websites in the public sector have already joined us.
Using our easy-to-install technology, we can sell advertising space on your website – to quality brands – at no cost to you.
We pay income generated from the ads directly to you every quarter. And you can monitor your earnings by logging into your own online dashboard.
What you get when you join the Council Advertising Network
- A new income stream with an online dashboard, updated monthly, so you can check on your ad revenue.
- On-time quarterly payments.
- Free Consent Management Platform to protect your reputation and revenue by keeping you compliant.
- Ongoing support and advice - with technical and other issues - just a phone call or email away.
- A ready-made way of promoting local businesses, and your own council campaigns, free of charge.
- Government and public health campaigns on your website without the need to use your own resources.
- Access to data to help you better understand the needs of your residents and design your services.
- Read about all the 'benefits beyond income' you can get from ad technology on your website.
Get in touch with us (by clicking on the button below) and we’ll send you:
- A bespoke business case – with an estimate of the annual advertising income from your council website.
- A mock-up of what adverts on your website will look like.
- A joining guide and all the resources you need to take advantage of our advertising technology.
Your questions answered
The public sector can be wary of being associated with advertising.
At CAN we understand the red tape often faced by people working in local government. Most of the CAN team have worked in, or worked with, local councils for many years.
We’ve put together answers to some of the most frequently asked questions to help bust some myths.
One of the CAN team will chat over the phone or face-to-face about your options.